Who says beauty is just for fashion mavens?
I love the new trend of including pleasing aesthetics and incorporating beauty into everyday items like household items and now baby and child products. Yes, I am a Mami but I still appreciate striking design and color and want to make a statement.
As you know I am on the BRITAX Latina Advisory Board and we are proud owners of the B-READY Stroller, (Check out video review from 2011 here but know there have been awesome improvements to the B-READY design). I love the sturdy design, user friendliness and on the go functions. We got ours a couple of years ago in black because with two wild boys I figured black is better but now straight from fashion runways and fashion trends BRITAX is introducing three new shades for the B-READY for 2013.
Check out these gorgeous colors.
Images courtesy of BRITAX
That’s right with the help of customer research and fashion forecasting the new colors are bright copper, mossy green and slate gray.
According to Michelle Davis, director of fashion design at BRITAX, the B-READY’s new slate (gray) color frequently appears in home interiors, as families move beyond basic neutrals in search of a stately shade to complement a range of colors. BRITAX selected moss because the green hue is trending upward in apparel and accessories. Copper is increasingly popular as a chic accent in jewelry and decorative metals.
“Our fashion selection strategy involves more than just changing or mixing primary colors,” said Davis. “At BRITAX, we draw inspiration from fashion research, listen carefully to our customers, and then bring colors that appeal to a parent’s sense of style. Together, these three new colors complement our evolving, fashion-forward stroller line.”
Do not worry the top-selling single modular stroller supports growing families with its Integrated CLICK & GO system, may be chic-er but it still converts into its signature 14 configurations, has foam-filled rubber tires, four-point suspension and the BRITAX name and design to keep your baby from age 6 months (or from birth, when used with an infant car seat) up to 55 pounds, safe and sound.
The BRITAX B-READY’s (MSRP: $499.99) sleek new fashions will be available online and in independent and major retailers this February.
This is a sponsored post as a BRITAX Latina Advisory Board Member and Blogger. As always, all opinions, ideas, and stories stated here are clearly my own.